A website that gets the phone ringing, without you writing a word.

Plumbers, sparkies, builders and heat pump installers make up most of my clients. You are good at the job and you hate admin, so I do the admin.

Most tradie websites fail for the same two reasons. Nobody can find them, and the ones people do find were never finished, because the tradie was on a job instead of writing web copy. I fix both by writing it for you and building it to be found from day one. One person does the lot, so there is nobody to chase but me.

How this works around a trade

You stay on the tools

Run the free check on your site, and I take it from there. I write the content about your trade and your patch. You are not sent a blank document and chased for copy.

Your own editor

Prices changed, new van, new service area? Chat to the editor that comes with your site and it makes the change. No tickets, no hourly invoice.

Built to ring

Your number is the first thing a customer sees and one tap away on a phone. Every page is built to end in a call, not a browse.

You can see it working

Your own dashboard shows phone clicks and enquiries, so you know what the site is bringing in rather than guessing.

Proof from a trade business

Sandra built our heat pump sites from scratch using various AI tools. As the tools evolve, Sandra has updated our sites, and the results keep improving. They are generating leads every week. If you want someone who knows how to use AI tools to get results, Sandra's your person.

JohnHeat Pumps Papatoetoe

Hands-on local businesses are what I build for. Devonport Recycle came to me with a site bringing in very little and got 30% more bookings after a rebuild, same business, same prices.

Every build is from scratch, whether you have a site now or not. No build fee, then a flat $199 a month. Here is exactly what that covers, how the AI search side works, and what it looks like for an Auckland business.

Common questions

I am on site all day. How much of my time does this take?

Start with the free check, which takes about 30 seconds. After that I need your trade, your services and the areas you cover, then a read through before it goes live. I write everything else.

What if my prices or services change?

You change it yourself in about a minute. Your site comes with its own editor: tell it in plain English what is different and it makes the change. That is included in the $199 a month, however often it happens, and there is no quote to wait on for a small edit.

Do you only work with tradies?

Most of my clients are tradies, but not all. I also build for recyclers, freight companies and other local businesses. The approach is the same: get found, get the phone ringing, keep it simple.

See what your site looks like to Google right now.